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The role of media within any given society is indeed critical; the proper and appropriate presentation of information to the public is necessity. What we see and hear affect what we think. As stated in the Holy Bible: “The light of the body is the eye: if therefore thine eye be single, thy whole body shall be full of light”, our reality is affected by the things we see and hear, which has a mysterious and immediate connection with our mind. What we think has an influence on what we feel, dream and do. Our thinking, about nations and people, are somehow shaped by how influential media agencies perceive them, whose consequences last for ages. Media affects our thinking, perception and lives as well. Media shapes this world, and the people. Media is a great instrument to deliver the proper language that society needs for interaction. Media should filter and be instrumental in avoiding vulgar, abusive and any form of expressions that undermine, and undervalue the nature of human beings, and should work hard in providing productive and useful valuable forms of expressions to the public.
Ethics is an integral nature of humans. The very character that distinguishes man from animal is his governing principles towards behavior. This begins within the individual, then expands to the community and stays firm at the institution level. The principle of high moral values in our life as a human being are the basis and center of our life, where our real freedom can be declared by overcoming the passions that are struggling us to drop down to our lower nature.
Violence is not only an action, but also a tool for a thought. It is created in minds—it is becoming a myth—as we can see how some people have defined it and practice it [terrorism], whose primal root is society’s perception towards realities—which are not productive, useful and peaceful. Unless people’s mentality towards the nature of man is changed, and practically translated into reality, violence will be the fate of our world. It can never be stopped by rules and policies, but rather with the voluntarily and matured understanding and exercise of the freewill of individuals—which is possible through “Moral Revivalism”.
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Writer Profile
Dereje Amera
Writing is a powerful instrument to promote one's ideology, so as to transform and galvanize the whole of humanity to have a better perspective about this world.
Words are just combinations of letters, but the power they exert in every human frame is still a mystery to all.
Writing uses these mysterious forces of words as a tool to introduce, induce and create vibrations in society, which do have an influence on every aspect of our life as human beings.
May the power of WORDS prevail over all!!
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